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Sunday, February 27, 2011

Local Search is getting more popular! Here is how!

Friends,

Most of the search through Google gets you the local results first. Why is that? Whenever we search for a particular keyword (search item), it is generally something about a local service, facility...... Google intelligently gets you the results from a location near to you. How about using a similar method, promote local businesses, generate leads for them and earn money too?

To know more Click Here!


Friday, February 11, 2011

Reality Check - Content Creation - Outsourcing to USA

When you are a start up and trying to do multiple things you are also watching the money draining out of your pocket. I decided that I will create the company website. Spent some time and had a basic website up and running as everyone you talk to, will say, what is your website, can I see? We had put together some sparse content in a hurry and launched the site.

A few months passed by and I realized that we need to revamp our website. Spoke to quite a few local companies (here in India) and it took some time to realize that all these are going to be expensive (well, at least for me) and something that I cannot afford at that point of time.

Someone would say, a design would cost you 1000$ to 1500$, then content would cost you 50$ a page so on so forth. Our website of some 20 pages would cost me around 4000-5000$. I said thank you but no thank you.

We now have a redesign of the website done at about 500$. All the 20 pages of content I got it done for about $250 and may be another 100$ for images/flash .....

I could do that by outsourcing my content writing to writers in USA.

Is there a message here? Yes, my fellow IT services and consulting companies, stop being greedy, start being realistic and focus on providing good services at affordable costs to customers.

Thursday, February 3, 2011

Does anyone know of a recall from any Indian Automobile Manufacturers?

Yes, we know Toyota, General Motors, Honda, ...... all of them have had to recall and fix the defective component free of cost?

The question is, has any of the Indian automobile manufacturer recalled their cars and had to do something similar? Not that I know of?

There are two messages here! One, none of them care about the customer or we have such high levels of dependency, reliability and precision in manufacturing in comparison to rest of the world. That is unbelievable.



Comments/suggestions are welcome :)


Regards

CV